“An unexamined life is not worth living.”
- Socrates
About The Tonic
The Tonic is a short, practical newsletter for builders and self-starters. Two times a week, you will get a clear idea, a simple playbook, and a tiny habit you can use the same day. It is the five minutes that nudge your week forward.
We refreshed the format to make room for what matters: fewer emails and more useful ones. If you enjoyed earlier versions of The Tonic, you are in the right place. Everything good now lives under one roof.
What you’ll get
- Spark: a crisp idea that shifts perspective
- Field Note: a real-world vignette with one takeaway
- The Play: 3-5 numbered steps with time boxes and a clear success metric
- Energy/Equilibrium: one micro-habit for body/brain/relationships
- Tool or Template (sometimes): a specific use case or mini-template
- Today’s Nudge: one sentence to help you start
Average read time: 3-5 minutes. Zero fluff. Useful beats novel.
Cadence
- Tuesdays & Thursdays at 10:00 ET.
- Occasional Sunday “Insider” when there’s something truly worth your time.
Who it’s for
Founders, operators, and serious self-starters who want calm progress over constant noise – people who like clear decisions, simple systems, and sustainable energy.
Why “The Tonic”?
A tonic is a small dose that strengthens what’s already working. That’s the aim here: practical prompts and plays that compound across your work, health, and relationships.
What changed with the refresh
- Fewer emails, more signal. We consolidated my AI/operator notes into a single, well-rounded format.
- More actionable structure. Every issue follows the same predictable flow so you can skim, apply, and move on.
- Same builder brain, wider lens. We still cover tools and tactics – plus the mindset and habits that actually make them stick.
What won’t change
- Respect for your time.
- Concrete examples over jargon.
- One clear call to action per issue.
How to get the most from The Tonic
- Run “The Play” once a week. Timebox it to 30–60 minutes.
- Reply when something lands. Tell me your bottleneck (focus, sales, systems, energy). Reader input shapes the queue.
- Share it with one person. Accountability multiplies the effect.
Partnerships & recommendations
Sometimes I’ll recommend tools or share templates. If there’s an affiliate link, I’ll tell you. I only share things I’d use myself.
Quick FAQ
How long is each issue? 3–5 minutes. You can read it standing.
Can I suggest topics? Yes – hit reply and send your biggest bottleneck. I read everything.
Where can I read past issues?
On the site; new posts auto-publish shortly after each send.
Join us
A clear idea, a simple play, and one small nudge – twice a week. That’s The Tonic.
Hope to hear from you soon!